Privacy Policy
1) Introduction and contact details of the controller
1.1 We are pleased that you are visiting our website and thank you for your interest. Below, we inform you about the handling of your personal data when using our website. Personal data is any data with which you can be personally identified.
1.2 The controller responsible for data processing on this website within the meaning of the General Data Protection Regulation (GDPR) is Terra Connect GmbH, Zeißstraße 10, 32584 Löhne, Germany, Tel.: +49 57 32 68 559 - 220, E-Mail: mail@terra-robotics.de. The controller responsible for the processing of personal data is the natural or legal person who, alone or jointly with others, decides on the purposes and means of the processing of personal data.
2) Data collection when visiting our website
2.1 When using our website for informational purposes only, i.e., if you do not register or otherwise transmit information to us, we only collect the data that your browser transmits to the page server (so-called "server log files"). When you access our website, we collect the following data, which is technically necessary for us to display the website to you:
- Our visited website
- Date and time at the moment of access
- Amount of data sent in bytes
- Source/reference from which you reached the page
- Browser used
- Operating system used
- IP address used (if applicable: in anonymous form)
Processing is carried out in accordance with Art. 6 (1) (f) GDPR based on our legitimate interest in improving the stability and functionality of our website. There is no disclosure or other use of the data. However, we reserve the right to check the server log files subsequently should there be concrete indications of unlawful use.
2.2 For security reasons and to protect the transmission of personal data and other confidential content (e.g., orders or inquiries to the controller), this website uses SSL or TLS encryption. You can recognize an encrypted connection by the string "https://" and the lock symbol in your browser line.
3) Cookies
To make your visit to our website attractive and to enable the use of certain functions, we use cookies, which are small text files stored on your device. Some of these cookies are automatically deleted after you close your browser (so-called "session cookies"), while others remain on your device for longer and allow the saving of page settings (so-called "persistent cookies"). In the latter case, you can view the storage duration in your web browser's cookie settings overview.
If personal data is also processed by individual cookies used by us, the processing takes place in accordance with Art. 6 (1) (b) GDPR either for the performance of a contract, in accordance with Art. 6 (1) (a) GDPR in the case of consent given, or in accordance with Art. 6 (1) (f) GDPR to safeguard our legitimate interests in the best possible functionality of the website and a customer-friendly and effective design of the page visit.
You can set your browser so that you are informed about the setting of cookies and decide individually on their acceptance or exclude the acceptance of cookies for certain cases or generally.
Please note that if cookies are not accepted, the functionality of our website may be restricted.
4) Contacting us
4.1 Greyhound
To process customer inquiries, we use the email ticketing system of the following provider: GREYHOUND Software GmbH & Co. KG, Segelfliegerweg 53, 49324 Melle, Germany
If you make contact inquiries via our website by email, these will be stored and organized in the ticket system to enable chronological processing and improve the service experience. You can always view the current status of your request via the individually assigned ticket number.
For the organization and processing of inquiries, personal data is collected according to the scope of its provision, but in any case surname, first name, and email address, transmitted to the provider, stored there, and read out.
The legal basis for the processing of this data is our legitimate interest in the efficient design of our customer service, in answering your request as quickly as possible, and in optimizing our service offering in accordance with Art. 6 (1) (f) GDPR.
We have concluded a data processing agreement with the provider, which ensures the protection of our site visitors' data and prohibits unauthorized disclosure to third parties.
4.2 In the context of contacting us (e.g., via contact form or email), personal data is processed—exclusively for the purpose of processing and answering your request and only to the extent necessary for this.
The legal basis for the processing of this data is our legitimate interest in answering your request in accordance with Art. 6 (1) (f) GDPR. If your contact is aimed at a contract, an additional legal basis for processing is Art. 6 (1) (b) GDPR. Your data will be deleted when it can be inferred from the circumstances that the matter in question has been finally clarified and provided that no legal storage obligations conflict with this.
4.3 Appointment booking via Calendly
Purpose and data categories
For appointment scheduling, we integrate the service Calendly (Calendly, LLC, USA). Data processed includes your contact details (e.g., name, email), appointment preferences, any free-text information provided, and technical metadata (IP address, date/time, browser information).
Legal bases
Processing serves to coordinate appointments and is carried out based on Art. 6 (1) (b) GDPR (pre-contractual/contractual measures) or Art. 6 (1) (f) GDPR (legitimate interest in efficient organization). To the extent that non-essential cookies/trackers are set in the embedded widget, this is done only after consent in accordance with Art. 6 (1) (a) GDPR; until then, the integration is blocked by our consent banner. You can find information from Calendly regarding the cookie banner and cookie management in the Help Center.
Data processing & guarantees
We have concluded a data processing agreement (DPA) with Calendly, which includes standard contractual clauses (SCCs) and regulations on international transfers.
Data transfer to third countries
Calendly is a US-based provider; data processing takes place in data centers in the USA. Calendly is officially certified under the EU-US Data Privacy Framework (DPF). We therefore base transfers to the USA on the adequacy decision (DPF) for certified companies; in addition, the SCCs from the DPA apply.
Storage duration
We delete appointment and correspondence data as soon as it is no longer required for appointment processing and any follow-up questions, provided no statutory retention obligations prevent this.
Integration
The Calendly widget is only loaded after your consent via our consent banner. Alternatively, we provide a link to an external Calendly booking page (without an embedded widget).
4.4 Contact forms via Formspree
Purpose and data categories
For the transmission of forms, we use Formspree (Formspree, Inc., USA) as a form backend. Information you enter (e.g., name, email, message, any file attachments) as well as technical metadata (IP address, date/time) are processed.
Legal bases
Depending on the context, we process your data based on Art. 6 (1) (b) GDPR (initiation/contract) or Art. 6 (1) (f) GDPR (legitimate interest in the efficient processing of inquiries). If we optionally ask for consent (e.g., newsletter), this is done based on Art. 6 (1) (a) GDPR.
Data processing & guarantees
Formspree acts as a data processor. We have concluded a DPA. Formspree bases international transfers as a data processor on standard contractual clauses (SCCs).
Hosting & data transfer to third countries
Formspree hosts its services on Amazon Web Services in the USA. Transfers to the USA therefore take place on the basis of the SCCs in accordance with Art. 46 GDPR. General information from the EU Commission on SCCs can be found here.
Technical and organizational measures
Formspree describes encryption at rest (AES-256), TLS during transmission, and internal security processes; furthermore, SOC 2 Type II compliance exists.
Storage duration
Inquiries are deleted – depending on necessity – after communication is completed, provided no statutory retention obligations prevent this.
Integration
If we use Formspree scripts/widgets (instead of pure HTML POST), these are only loaded after your consent; until then, our consent banner prevents the connection. (With pure HTML form POST without scripts, no Formspree cookies are set.)
5) Data processing when opening a customer account
In accordance with Art. 6 (1) (b) GDPR, personal data will continue to be collected and processed to the extent necessary if you provide it to us when opening a customer account. For information on which data is required for opening an account, please refer to the input mask of the corresponding form on our website.
Deletion of your customer account is possible at any time and can be done by sending a message to the above-mentioned address of the controller. After deletion of your customer account, your data will be deleted, provided that all contracts concluded through it have been fully settled, no statutory retention periods stand in the way, and there is no legitimate interest on our part in further storage.
6) Use of customer data for direct advertising
Registration for our email newsletter
If you register for our email newsletter, we will regularly send you information about our offers. The only mandatory information for sending the newsletter is your email address. Providing further data is voluntary and is used to be able to address you personally. For the newsletter dispatch, we use the so-called double opt-in procedure, which ensures that you only receive the newsletter if you have expressly confirmed your consent to receive the newsletter by clicking on a verification link sent to the specified email address.
By activating the confirmation link, you give us your consent for the use of your personal data in accordance with Art. 6 (1) (a) GDPR. We store your IP address registered by the Internet Service Provider (ISP) as well as the date and time of registration in order to be able to trace a possible misuse of your email address at a later time. The data collected by us during registration for the newsletter is used strictly for this purpose.
You can unsubscribe from the newsletter at any time via the link provided in the newsletter or by sending a corresponding message to the controller mentioned at the beginning. After unsubscribing, your email address will be deleted from our newsletter distribution list immediately, unless you have expressly consented to further use of your data or we reserve the right to further data usage that is permitted by law and about which we inform you in this statement.
7) Data processing for order processing
7.1 To the extent necessary for the performance of the contract for delivery and payment purposes, the personal data collected by us will be passed on to the commissioned transport company and the commissioned credit institution in accordance with Art. 6 (1) (b) GDPR.
If we owe you updates for goods with digital elements or for digital products on the basis of a corresponding contract, we process the contact data transmitted by you when ordering (name, address, email address) to personally inform you about upcoming updates within the legally prescribed period via suitable communication channels (e.g., by post or email) in accordance with our legal information obligations under Art. 6 (1) (c) GDPR. Your contact data will be used strictly for the purpose of notifications about updates owed by us and will only be processed by us for this purpose to the extent necessary for the respective information.
For the processing of your order, we also work with the service provider(s) listed below, who support us in whole or in part in the execution of concluded contracts. Certain personal data is transmitted to these service providers in accordance with the following information.
7.2 To fulfill our contractual obligations toward our customers, we work with external shipping partners. We pass on your name, your delivery address, and, if necessary for delivery, your telephone number exclusively for the purposes of delivery of goods in accordance with Art. 6 (1) (b) GDPR to a shipping partner selected by us.
7.3 Use of payment service providers (payment services)
- PayPal
On this website, one or more online payment methods of the following provider are available: PayPal (Europe) S.a.r.l. et Cie, S.C.A., 22-24 Boulevard Royal, L-2449 Luxembourg
If you choose a payment method from the provider for which you make an advance payment, your payment data communicated during the ordering process (including name, address, bank and payment card information, currency, and transaction number) as well as information about the content of your order will be passed on to the provider in accordance with Art. 6 (1) (b) GDPR. The disclosure of your data in this case takes place exclusively for the purpose of payment processing with the provider and only to the extent necessary for this.
If you choose a payment method for which we make an advance payment, you will also be asked during the ordering process to provide certain personal data (first and last name, street, house number, postal code, city, date of birth, email address, telephone number, and possibly data on an alternative means of payment).
In order to safeguard our legitimate interest in determining your solvency in such cases, this data will be forwarded by us to the provider for the purpose of a credit check in accordance with Art. 6 (1) (f) GDPR. Based on the personal data provided by you as well as other data (such as shopping cart, invoice amount, order history, payment experience), the provider checks whether the payment option selected by you can be granted with regard to payment and/or default risks.
The credit report may contain probability values (so-called score values). Insofar as score values are included in the result of the credit report, they have their basis in a scientifically recognized mathematical-statistical procedure. Among other things, but not exclusively, address data flows into the calculation of the score values.
You can object to this processing of your data at any time by sending us a message or by contacting the provider. However, the provider may remain entitled to process your personal data if this is necessary for contractual payment processing.
8) Online marketing
Google AdSense
This website uses Google AdSense, a web advertising service of Google Ireland Limited, Gordon House, 4 Barrow St, Dublin, D04 E5W5, Ireland ("Google"). Google AdSense uses "cookies," which are text files stored on your computer that allow an analysis of your use of the website. In addition, Google AdSense also uses so-called "web beacons" (small invisible graphics) to collect information. Through their use, simple actions such as visitor traffic on the website can be recorded, collected, and evaluated. The information generated by the cookie and/or web beacon (including your IP address) about your use of this website is generally transmitted to a Google server and stored there. This may also involve a transfer to the servers of Google LLC. in the USA.
Google uses the information thus obtained to evaluate your usage behavior with regard to the AdSense ads. The IP address transmitted by your browser as part of Google AdSense will not be merged with other data from Google. The information collected by Google may be transferred to third parties if this is required by law and/or if third parties process this data on behalf of Google.
All processing described above, in particular reading out information on the device used via cookies and/or web beacons, will only be carried out if you have given us your express consent in accordance with Art. 6 (1) (a) GDPR. Without this grant of consent, the use of Google AdSense will not occur during your visit to the page.
You can revoke your consent at any time with effect for the future by deactivating this service in the "Cookie Consent Tool" provided on the website.
For data transfers to the USA, the provider has joined the EU-US Data Privacy Framework, which ensures compliance with the European level of data protection on the basis of an adequacy decision by the European Commission.
Google's privacy policy can be viewed here:
https://www.google.de/policies/privacy/
9) Web analysis services
9.1 Google (Universal) Analytics
This website uses Google (Universal) Analytics, a web analysis service provided by Google Ireland Limited, Gordon House, 4 Barrow St, Dublin, D04 E5W5, Ireland ("Google"), which enables an analysis of your use of our website.
By default, when you visit the website, Google (Universal) Analytics sets cookies, which are small text files placed on your device to collect certain information. This information includes your IP address, although it is truncated by Google by the last digits to exclude any direct personal reference.
The information is transmitted to Google servers and processed there. Transmissions to Google LLC, based in the USA, are also possible.
Google uses the collected information on our behalf to evaluate your use of the website, to compile reports on website activity for us, and to provide other services related to website and internet usage. The truncated IP address transmitted by your browser as part of Google Analytics will not be merged with other data by Google. The data collected through the use of Google (Universal) Analytics is stored for a period of two months and subsequently deleted.
All processing described above, particularly the setting of cookies on the device used, only takes place if you have given us your express consent in accordance with Art. 6 (1) (a) GDPR.
Without your consent, Google (Universal) Analytics will not be used during your visit to the site. You may withdraw your consent at any time with effect for the future. To exercise your right of withdrawal, please deactivate this service via the "Cookie Consent Tool" provided on the website.
We have entered into a data processing agreement with Google that ensures the protection of our site visitors' data and prohibits unauthorized disclosure to third parties.
Further legal information on Google (Universal) Analytics can be found at
https://policies.google.com/privacy?hl=de&gl=de and at
https://policies.google.com/technologies/partner-
sites
Demographic characteristics
Google (Universal) Analytics uses the special "demographic characteristics" feature and can use it to create statistics that make statements about the age, gender, and interests of site visitors. This is done by analyzing advertising and information from third-party providers. This allows target groups to be identified for marketing activities. However, the collected data cannot be assigned to any specific person and will be deleted after being stored for a period of two months.
Google Signals
As an extension to Google (Universal) Analytics, Google Signals can be used on this website to create cross-device reports. If you have activated personalized ads and have linked your devices to your Google account, Google may analyze your usage behavior across devices and create database models, including for cross-device conversions, subject to your consent to the use of Google Analytics in accordance with Art. 6 (1) (a) GDPR. We do not receive any personal data from Google, only statistics. If you would like to stop cross-device analysis, you can deactivate the "Personalized advertising" function in your Google account settings. To do so, follow the instructions on this page:
https://support.google.com/ads/answer/2662922?hl=de
Further information on Google Signals can be found at the following link: https://support.google.com/analytics/answer/
7532985?hl=de
UserIDs
As an extension to Google (Universal) Analytics, the "UserIDs" feature can be used on this website. If you have consented to the use of Google (Universal) Analytics in accordance with Art. 6 (1) (a) GDPR, have set up an account on this website, and log in to this account on different devices, your activities, including conversions, can be analyzed across devices.
For data transfers to the USA, the provider has joined the EU-US Data Privacy Framework, which ensures compliance with the European level of data protection based on an adequacy decision by the European Commission.
9.2 Google Analytics 4
This website uses Google Analytics 4, a web analysis service provided by Google Ireland Limited, Gordon House, 4 Barrow St, Dublin, D04 E5W5, Ireland ("Google"), which enables an analysis of your use of our website.
By default, Google Analytics 4 does not use cookies when visiting the website unless you expressly consent to cookies. Instead, information about your usage behavior is collected and processed through "pings" (small data packets sent to the host of a device). This information includes your IP address, which is truncated by Google by the last digits to exclude any direct personal reference.
The information is transmitted to Google servers and processed there. Transmissions to Google LLC, based in the USA, are also possible.
Google uses the collected information on our behalf to evaluate your use of the website, to compile reports on website activity for us, and to provide other services related to website and internet usage. The truncated IP address transmitted by your browser as part of Google Analytics will not be merged with other data by Google. The data collected through the use of Google Analytics 4 is stored for a period of two months and subsequently deleted.
All processing described above, including data transmission via "pings" and the potential setting of Google Analytics cookies, only takes place if you have given us your express consent in accordance with Art. 6 (1) (a) GDPR.
Without your consent, Google Analytics 4 will not be used during your visit to the site. You may withdraw your consent at any time with effect for the future. To exercise your right of withdrawal, please deactivate this service via the "Cookie Consent Tool" provided on the website.
We have entered into a data processing agreement with Google that ensures the protection of our site visitors' data and prohibits unauthorized disclosure to third parties.
Further legal information on Google Analytics 4 can be found at
https://policies.google.com/privacy?hl=de&gl=de and at
https://policies.google.com/technologies/partner-sites
Demographic characteristics
Google Analytics 4 uses the special "demographic characteristics" feature and can use it to create statistics that make statements about the age, gender, and interests of site visitors. This is done by analyzing advertising and information from third-party providers. This allows target groups to be identified for marketing activities. However, the collected data cannot be assigned to any specific person and will be deleted after being stored for a period of two months.
Google Signals
As an extension to Google Analytics 4, Google Signals can be used on this website to create cross-device reports. If you have activated personalized ads and have linked your devices to your Google account, Google may analyze your usage behavior across devices and create database models, including for cross-device conversions, subject to your consent to the use of Google Analytics in accordance with Art. 6 (1) (a) GDPR. We do not receive any personal data from Google, only statistics. If you would like to stop cross-device analysis, you can deactivate the "Personalized advertising" function in your Google account settings. To do so, follow the instructions on this page:
https://support.google.com/ads/answer/2662922?hl=de Further information on Google Signals can be found at the following link:
https://support.google.com/analytics/answer/
7532985?hl=de
UserIDs
As an extension to Google Analytics 4, the "UserIDs" feature can be used on this website. If you have consented to the use of Google Analytics 4 in accordance with Art. 6 (1) (a) GDPR, have set up an account on this website, and log in to this account on different devices, your activities, including conversions, can be analyzed across devices.
For data transfers to the USA, the provider has joined the EU-US Data Privacy Framework, which ensures compliance with the European level of data protection based on an adequacy decision by the European Commission.
9.3 Google Tag Manager
This website uses the "Google Tag Manager", a service provided by: Google Ireland Limited, Gordon House, Barrow Street, Dublin 4, Ireland (hereinafter: "Google").
The Google Tag Manager provides a technical basis for bundling various web applications, including tracking and analysis services, and calibrating, controlling, and linking them to conditions via a unified user interface. The Google Tag Manager itself does not store any information on user devices or read it. Furthermore, the service does not perform independent data analysis. However, when you access the site, your IP address is transmitted to Google via the Google Tag Manager and may be stored there. A transmission to Google LLC servers in the USA is also possible.
This processing only takes place if you have given us your express consent in accordance with Art. 6 (1) (a) GDPR. Without this consent, Google Tag Manager will not be used during your visit to the site. You may withdraw your consent at any time with effect for the future. To exercise your withdrawal, please deactivate this service in the "Cookie Consent Tool" provided on the website.
We have entered into a data processing agreement with the provider that ensures the protection of our site visitors' data and prohibits unauthorized disclosure to third parties.
For data transfers to the USA, the provider has joined the EU-US Data Privacy Framework, which ensures compliance with the European level of data protection based on an adequacy decision by the European Commission.
9.4 PayPal Marketing Solutions
This website uses the web analysis service provided by: PayPal (Europe) S.à r.l. et Cie, S.C.A., 22-24 Boulevard Royal, L-2449 Luxembourg
Using cookies and/or comparable technologies (tracking pixels, web beacons, algorithms for reading device and browser information), the service collects and stores pseudonymized visitor data, including information about the device used such as the IP address and browser information, in order to evaluate it for statistical analysis of usage behavior on our website and to create pseudonymized usage profiles. Among other things, this allows for the evaluation of movement patterns (so-called heatmaps), which show the duration of site visits as well as interactions with site content (e.g., text input, scrolling, clicks, and mouse-overs). Pseudonymization generally excludes direct personal reference. Data is not merged with clearly identifiable data about you collected in other ways.
All processing described above, particularly the reading or storing of information on the device used, only takes place if you have given us your express consent in accordance with Art. 6 (1) (a) GDPR. You may withdraw your consent at any time with effect for the future by deactivating this service in the "Cookie Consent Tool" provided on the website.
We have entered into a data processing agreement with the provider that ensures the protection of our site visitors' data and prohibits unauthorized disclosure to third parties.
10) Retargeting/ Remarketing and Conversion Tracking
10.1 Facebook Pixel for Creating Custom Audiences
Within our online offering, we use the "Facebook Pixel" service provided by: Meta Platforms Ireland Limited, 4 Grand Canal Square, Dublin 2, Ireland ("Facebook")
If a user clicks on an advertisement placed by us on Facebook, the URL of our linked page is extended by a parameter with the help of "Facebook Pixel". This URL parameter is then entered into the user's browser after the redirection by a cookie that our linked page sets itself.
As a result, it is possible for Facebook, on one hand, to determine the visitors to our online offering as a target group for the display of advertisements (so-called "Facebook Ads"). Accordingly, we use the service to display the Facebook Ads placed by us only to those Facebook users who have also shown an interest in our online offering or who have certain characteristics (e.g., interest in certain topics or products, which are determined based on the websites visited) which we transmit to Facebook (so-called "Custom Audiences").
On the other hand, "Facebook Pixel" can be used to track whether users were redirected to our website after clicking on a Facebook advertisement and what actions they take there (so-called "Conversion Tracking").
The collected data is anonymous for us, meaning it does not allow us to draw any conclusions about the identity of the users. However, the data is stored and processed by Facebook so that a connection to the respective user profile is possible and Facebook can use the data for its own advertising purposes.
All processing described above, particularly the setting of cookies for reading information on the device used, only takes place if you have given us your express consent in accordance with Art. 6 (1) (a) GDPR. You may withdraw your consent at any time with effect for the future by deactivating this service in the "Cookie Consent Tool" provided on the website.
We have entered into a data processing agreement with the provider that ensures the protection of our site visitors' data and prohibits unauthorized disclosure to third parties.
The information generated by Facebook is generally transmitted to a Facebook server and stored there; in this context, it may also be transferred to servers of Meta Platforms Inc. in the USA.
For data transfers to the USA, the provider has joined the EU-US Data Privacy Framework, which ensures compliance with the European level of data protection based on an adequacy decision by the European Commission.
10.2 Google Ads Remarketing
This website uses retargeting technology from: Google Ireland Limited, Gordon House, 4 Barrow St, Dublin, D04 E5W5, Ireland
For this purpose, Google sets a cookie in your device's browser, which automatically enables interest-based advertising via a pseudonymous cookie ID and based on the pages you have visited. Any further data processing only takes place if you have agreed to Google that your internet and app browser history will be linked by Google to your Google account and information from your Google account will be used to personalize advertisements you view on the web. If you are logged into Google while visiting our website in this case, Google uses your data together with Google Analytics data to create and define target group lists for cross-device remarketing. For this purpose, your personal data is temporarily linked by Google with Google Analytics data to create target groups. As part of the use of Google Ads Remarketing, personal data may also be transmitted to the servers of Google LLC in the USA.
All processing described above, particularly the setting of cookies for reading information on the device used, only takes place if you have given us your express consent in accordance with Art. 6 (1) (a) GDPR. Without this consent, retargeting technology will not be used during your visit to the site.
You may withdraw your consent at any time with effect for the future. To exercise your withdrawal, please deactivate this service in the "Cookie Consent Tool" provided on the website.
For data transfers to the USA, the provider has joined the EU-US Data Privacy Framework, which ensures compliance with the European level of data protection based on an adequacy decision by the European Commission.
10.3 Microsoft Advertising
This website uses retargeting technology from: Microsoft Corporation, One Microsoft Way, Redmond, WA 98052-6399, USA
This makes it possible to specifically target visitors to our websites with personalized, interest-based advertising who have already shown an interest in our shop and our products. The display of advertising materials is based on a cookie-based analysis of previous and current usage behavior, although no personal data is stored. In the case of retargeting technology, a cookie is stored on your computer or mobile device in order to collect pseudonymized data about your interests and thus adapt the advertising individually to the stored information. These cookies are small text files that are stored on your computer or mobile device. This allows you to be shown advertising that most likely corresponds to your product and information interests.
All of the processing described above, in particular the setting of cookies for reading information on the device used, will only be carried out if you have given us your express consent to do so in accordance with Art. 6 (1) (a) GDPR. Without this consent, the use of retargeting technology will not occur during your visit to the site.
You can revoke your consent at any time with effect for the future. To exercise your revocation, please deactivate this service in the "Cookie Consent Tool" provided on the website.
For data transfers to the USA, the provider has joined the EU-U.S. Data Privacy Framework, which ensures compliance with the European level of data protection on the basis of an adequacy decision by the European Commission.
10.4 Google Ads Conversion Tracking
This website uses the online advertising program "Google Ads" and, as part of Google Ads, conversion tracking by Google Ireland Limited, Gordon House, 4 Barrow St, Dublin, D04 E5W5, Ireland ("Google"). We use the Google Ads offer to draw attention to our attractive offers with the help of advertising media (so-called Google Adwords) on external websites. We can determine how successful the individual advertising measures are in relation to the data of the advertising campaigns. Our goal is to show you advertising that is of interest to you, to make our website more interesting to you and to achieve a fair calculation of the advertising costs incurred.
The cookie for conversion tracking is set when a user clicks on an ad placed by Google. Cookies are small text files that are stored on your device. These cookies usually lose their validity after 30 days and are not used for personal identification. If the user visits certain pages of this website and the cookie has not yet expired, Google and we can recognize that the user clicked on the ad and was redirected to this page. Each Google Ads customer receives a different cookie. Cookies cannot therefore be tracked via the websites of Google Ads customers. The information obtained with the help of the conversion cookie is used to generate conversion statistics for Google Ads customers who have opted for conversion tracking. The customers learn the total number of users who clicked on their ad and were redirected to a page with a conversion tracking tag. However, they do not receive any information that can personally identify users. In the context of the use of Google Ads, personal data may also be transmitted to the servers of Google LLC. in the USA.
Details on the processing initiated by Google Ads Conversion Tracking and on Google's handling of data from websites can be found here:
https://policies.google.com/technologies/partner-sites
All of the processing described above, in particular the setting of cookies for reading information on the device used, will only be carried out if you have given us your express consent to do so in accordance with Art. 6 (1) (a) GDPR. You can revoke your consent at any time with effect for the future by deactivating this service in the "Cookie Consent Tool" provided on the website.
You can also permanently object to the setting of cookies by Google Ads Conversion Tracking by downloading and installing the browser plug-in from Google available at the following link:
https://www.google.com/settings/ads/plugin?hl=de
Please note that certain functions of this website may not be usable or may be limited if you have deactivated the use of cookies.
Google's privacy policy can be viewed here:
https://www.google.de/policies/privacy/
For data transfers to the USA, the provider has joined the EU-U.S. Data Privacy Framework, which ensures compliance with the European level of data protection on the basis of an adequacy decision by the European Commission.
10.5 Pinterest Tag Conversion Tracking
This website uses the conversion tracking technology of the following provider: Pinterest Europe Ltd., Palmerston House, 2nd Floor, Fenian Street, Dublin 2, Ireland
If you have reached our website via an advertisement on the provider's domain, the success of the advertisement can be tracked with the help of cookies and/or comparable technologies (tracking pixels, web beacons, pings or HTTP requests).
For this purpose, certain device and browser information, possibly including your IP address, is read via the tracking technology in order to record and evaluate user actions predefined by us (e.g., completed transactions, leads, search queries on the website, views of product pages). This enables the creation of statistics on usage behavior on our website after being redirected from an advertisement, which serves us to optimize our offer.
All of the processing described above, in particular the setting of cookies for reading information on the device used, will only be carried out if you have given us your express consent to do so in accordance with Art. 6 (1) (a) GDPR. You can revoke your consent at any time with effect for the future by deactivating this service in the "Cookie Consent Tool" provided on the website.
We have concluded a data processing agreement with the provider, which ensures the protection of the data of our site visitors and prohibits unauthorized disclosure to third parties.
11) Website functionalities
11.1 Provenexpert Widget
Graphic elements of the following provider are integrated into our website to display external customer reviews and/or an externally awarded quality seal: Expert Systems AG, Quedlinburger Straße 1, 10589 Berlin, Germany
When you call up a page of our website that contains such graphic elements, your browser establishes a direct connection to the provider's servers in order to load the elements properly. In doing so, certain browser information, including your IP address, is transmitted to the provider.
Insofar as personal data is processed in this process, this is done in accordance with Art. 6 (1) (f) GDPR on the basis of our legitimate interest in the optimal marketing of our offer and the appealing design of our website.
11.2 Google reCAPTCHA
On this website, we use the CAPTCHA service of the following provider: Google Ireland Limited, Gordon House, 4 Barrow St, Dublin, D04 E5W5, Ireland
Data may also be transmitted to: Google LLC, USA. For the visual design of the captcha window, the provider uses "Google Fonts", i.e., fonts loaded from the Internet by Google. There is no further processing of information other than that mentioned above, which is already transmitted to Google via the functionality of ReCaptcha.
The service checks whether an entry is made by a natural person or abusively by mechanical and automated processing, and blocks spam, DDoS attacks and similar automated malicious access. To ensure that an action is performed by a human and not by an automated bot, the provider collects the IP address of the device used, identification data of the browser and operating system type used, as well as the date and duration of the visit, and transmits this to the provider's servers for evaluation.
The legal basis is our legitimate interest in determining individual responsibility on the Internet and avoiding abuse and spam in accordance with Art. 6 (1) (f) GDPR.
We have concluded a data processing agreement with the provider, which ensures the protection of the data of our site visitors and prohibits unauthorized disclosure to third parties.
For data transfers to the USA, the provider has joined the EU-U.S. Data Privacy Framework, which ensures compliance with the European level of data protection on the basis of an adequacy decision by the European Commission.
12) Tools and other matters
Cookie Consent Tool
This website uses a so-called "Cookie Consent Tool" to obtain effective user consent for cookies and cookie-based applications that require consent. The "Cookie Consent Tool" is displayed to users when they call up the page in the form of an interactive user interface, on which consent can be given for certain cookies and/or cookie-based applications by ticking boxes. In this process, by using the tool, all cookies/services requiring consent are only loaded if the respective user gives the corresponding consent by ticking the box. This ensures that such cookies are only set on the user's respective device if consent has been given.
The tool sets technically necessary cookies to save your cookie preferences. As a rule, no personal user data is processed here.
If, in individual cases, personal data (such as the IP address) is processed for the purpose of storing, assigning or logging cookie settings, this is done in accordance with Art. 6 (1) (f) GDPR on the basis of our legitimate interest in legally compliant, user-specific and user-friendly consent management for cookies and thus in a legally compliant design of our website.
A further legal basis for the processing is Art. 6 (1) (c) GDPR. As the controller, we are subject to the legal obligation to make the use of technically unnecessary cookies dependent on the respective user consent.
Where necessary, we have concluded a data processing agreement with the provider, which ensures the protection of the data of our site visitors and prohibits unauthorized disclosure to third parties.
Further information on the operator and the settings of the Cookie Consent Tool can be found directly in the corresponding user interface on our website.
13) Rights of the data subject
13.1 The applicable data protection law grants you the following data subject rights (right of access and intervention) against the controller regarding the processing of your personal data, whereby reference is made to the stated legal basis for the respective requirements for exercising them:
- Right of access pursuant to Art. 15 GDPR;
- Right to rectification pursuant to Art. 16 GDPR;
- Right to erasure pursuant to Art. 17 GDPR;
- Right to restriction of processing pursuant to Art. 18 GDPR;
- Right to notification pursuant to Art. 19 GDPR;
- Right to data portability pursuant to Art. 20 GDPR;
- Right to revoke consent granted pursuant to Art. 7 (3) GDPR;
- Right to lodge a complaint pursuant to Art. 77 GDPR.
13.2 RIGHT TO OBJECT
IF WE PROCESS YOUR PERSONAL DATA ON THE BASIS OF OUR OVERRIDING LEGITIMATE INTEREST IN THE CONTEXT OF A BALANCING OF INTERESTS, YOU HAVE THE RIGHT AT ANY TIME TO OBJECT TO THIS PROCESSING FOR REASONS ARISING FROM YOUR PARTICULAR SITUATION, WITH EFFECT FOR THE FUTURE.
IF YOU EXERCISE YOUR RIGHT TO OBJECT, WE WILL TERMINATE THE PROCESSING OF THE DATA CONCERNED. HOWEVER, FURTHER PROCESSING REMAINS RESERVED IF WE CAN DEMONSTRATE COMPELLING LEGITIMATE GROUNDS FOR THE PROCESSING WHICH OVERRIDE YOUR INTERESTS, FUNDAMENTAL RIGHTS AND FREEDOMS, OR IF THE PROCESSING SERVES TO ASSERT, EXERCISE OR DEFEND LEGAL CLAIMS.
IF YOUR PERSONAL DATA IS PROCESSED BY US FOR DIRECT MARKETING PURPOSES, YOU HAVE THE RIGHT TO OBJECT AT ANY TIME TO THE PROCESSING OF PERSONAL DATA CONCERNING YOU FOR THE PURPOSE OF SUCH ADVERTISING. YOU CAN EXERCISE THE OBJECTION AS DESCRIBED ABOVE.
IF YOU EXERCISE YOUR RIGHT TO OBJECT, WE WILL TERMINATE THE PROCESSING OF THE DATA CONCERNED FOR DIRECT MARKETING PURPOSES.
14) Duration of storage of personal data
The duration of the storage of personal data is determined by the respective legal basis, the purpose of processing and – where relevant – additionally by the respective statutory retention period (e.g., retention periods under commercial and tax law).
When processing personal data on the basis of express consent pursuant to Art. 6 (1) (a) GDPR, the data concerned is stored until you revoke your consent.
If there are statutory retention periods for data that is processed within the scope of legal or quasi-legal obligations on the basis of Art. 6 (1) (b) GDPR, this data is routinely deleted after the retention periods have expired, provided it is no longer required for the performance of the contract or the initiation of the contract and/or there is no longer a legitimate interest on our part in further storage.
When processing personal data on the basis of Art. 6 (1) (f) GDPR, this data is stored until you exercise your right to object pursuant to Art. 21 (1) GDPR, unless we can demonstrate compelling legitimate grounds for the processing that override your interests, rights and freedoms, or the processing serves to assert, exercise or defend legal claims.
When processing personal data for direct marketing purposes on the basis of Art. 6 (1) (f) GDPR, this data is stored until you exercise your right to object pursuant to Art. 21 (2) GDPR.
Unless otherwise stated in the other information in this declaration on specific processing situations, stored personal data is otherwise deleted when it is no longer necessary for the purposes for which it was collected or otherwise processed.